Should I apply beard oil to a wet beard?

The ideal time to apply beard oil is to a slightly damp beard, not soaking wet. After washing your face or showering, pat your beard with a towel so it is damp but not dripping. At this point your pores are open, the hair cuticle is slightly raised, and the oil can absorb more effectively into both the skin and the hair. Applying to a completely wet beard dilutes the oil and prevents proper absorption, meaning you waste product without getting the full benefit. Title by Barbers Beard Oil is designed to be worked through with your palms. Apply a few drops, rub your hands together, and massage the oil through your beard down to the skin underneath. If you cannot shower first, applying to a dry beard still works well. The most important thing is getting the oil onto the skin beneath the hair, where dryness and irritation actually start.